Blogging

Creating a Social Media Plan {day nineteen}

Welcome to Day Nineteen of the Write 31 challenge!  If this is your first time stopping by, head over to Day One to get started from the beginning, and now on to Day Nineteen…

Yesterday we covered Google+ and LinkedIn and now we’re moving on to the next two social media platforms! Just a reminder that you don’t need to feel pressure to be on all of these different social media platforms but definitely take time to explore these and see if they might be a good fit for you, your blog, your brand, your product or your business.

StumbleUpon

I have limited experience using StumbleUpon so I reached out to some of my fabulous blogging friends to get their best tips…

-You have to share others’ posts WAY more than your own…if you don’t do this you run the risk of being banned from StumbleUpon…and who wants that?!?

-The purpose of StumbleUpon is to build community so focus on that aspect instead of focusing on promoting on your own material

-When you set up your account, complete your whole profile and then take the time to find other users who have similar interests and likes as you

-StumbleUpon can be a great way to drive traffic to your blog but it’s worth repeating…you can’t stumble your own content very often…you need to stumble others much more frequently!

-Create lists and if you’re not sure what lists are, they are similar to Pinterest boards so you can create them similarly.

Tumblr

Tumblr is a place where you can share virtually anything… music, videos, text, photos, and the list goes on and on! Not sure why you should look into Tumblr? Tumblr has a younger audience and if you want to keep your brand and blog relevant in the long-term I truly believe it is important to reach out to a younger crowd. Especially for brands Tumblr can be great because there is only one social media platform that generates higher revenue per visit and that’s Facebook. A few Tumblr tips I’ve gained through following brands and blogs on Tumblr…

-Use Tumblr to tell a story not to sell a product…people explore Tumblr to see what others are creating so use this platform as a space to tell a story

-You’ll probably need to play around with what you post on Tumblr (a lot like the other social media platforms) to see what type of content people are most likely to engage with and perform the best. That being said, pictures do tend to do the best.

-Tumblr is another great place for hashtags so add them to your posts to help users find your content.

Continue exploring these different social media platforms as you continue to focus on the “Big Four”…Facebook, Twitter, Pinterest and Instagram. Reach out to other bloggers and businesses in your niche and ask them which platforms they are on outside the big four…if it’s working for other people in your niche there’s a good chance it will be a good fit for you as well.

If you have any questions about this, please feel free to leave them in the comments below or email me at girlonthemoveblog01 {at} gmail {dot} com

Are you using StumbleUpon or Tumblr? How have they helped you? What questions do you have about them?

3 Comments

  • Marnie @ SuperSmartMama

    I’ve never heard of StumbleUpon so that was neat to hear about what the platform is for. I’m concentrating on Instagram, Twitter, and Facebook for now. Perhaps one day I’ll have the bandwidth to look into StumbleUpon and/or Tumblr.

    • jmdenouden@gmail.com

      I think it’s important to remember that it’s okay to not be on all of them…I don’t actively use some of the platforms I talked about because there simply isn’t time to do that many of them well

  • Irèn

    I like Stumble Upon, however I am not using it as a social media tool, more for collecting sites that I think are useful (like this series). I believe it to be a bit overwhelming with the options to create lists, channels, interests.
    I notice that most bloggers don’t included a button on their website linked to their Stumble Upon account. Is there a specific reason for not putting it on a blog?
    What about Bloglovin’? Don’t you consider it to be a Social Media tool?

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