Blogging

Creating a Social Media Plan {day six}

Welcome to Day Six of the Write 31 challenge!  If this is your first time stopping by, head over to Day One to get started from the beginning, and now on to Day Six…

Create a Social Media plan #write31days #blogging
Now that we’ve talked about why you need a plan, the various parts of the plan, and looked at your vision and brand, it’s time to do a little self-evaluation before we get to the meat of the plan. Not everyone is a fan of a self-evaluation because it means identifying your weaknesses, but until you know where you struggle, you won’t know where you need to grow!

Download the SM Self Evaluation Printable and then take time to complete each of the following thoughts as it relates to your social media presence and knowledge.

What I Do Well…

How I Struggle…

The Things I’d Like to Improve…

Self Reflection Quote
After you complete the printable you’re going to want to keep it visible as we look at the various social media platforms and assemble your social media plan. If you wrote that you want to improve on Twitter, make sure you pay extra attention to the posts on Twitter. If you wrote that you feel like you’re doing really well on Instagram, look for ways you can take your Instagram to even higher level.

I truly believe you don’t have to be a social media expert to be good at social media…but you do need to take time to analyze what’s going well, what isn’t working, and then make adjustments accordingly. I use this self-evaluation form every few months (and not just for social media but also for my business!) to make adjustments to my plan.

If you have any questions about this, please feel free to leave them in the comments below or email me at girlonthemoveblog01 {at} gmail {dot} com

I’d love to hear…what is your social media strength?

13 Comments

    • jmdenouden@gmail.com

      I am all about sharing other people’s content! If you look at my Twitter for example, you’ll see that I share content from others even more than I share my own content

  • Meaghan

    In my opinion I write great content but I’m terrible about distributing it. For instance as I’m sitting here writing this comment I remembered that I had a post go live today and haven’t shared it on a single solitary one of my social media channels. Ugh. I think its partly because I just don’t know WHEN are ideal times to post things so I get the most interaction.

    ~Meaghan

    • jmdenouden@gmail.com

      We’ll definitely be talking about ideal times to share on different social media platforms! One thing I have found really helpful for me is to schedule social media sharing at the same time as I schedule the post, that way I don’t have to think about it later!

  • Mary Hill

    My problem is focus. where do I start? I try to work on Facebook groups to promote social media. I am also on Google+ and LinkedIn. I don’t get to every group every week.

    Where would you start?

    • jmdenouden@gmail.com

      In my personal opinion I wouldn’t start with Facebook because it is very tricky…I’ll be explaining more about that when we get to Facebook. I think it’s best to start with one social media platform at a time. Develop a plan for that platform and begin to actively use the platform and once you’ve established your presence and routine, add a second platform. I personally would start with Twitter or Instagram because I think they get the most engagement and are easiest to use.

    • jmdenouden@gmail.com

      As I was planning out this series I quickly realized how social media is about so much more than just using social media platforms!

  • Marnie @ SuperSmartMama

    As I mentioned above in a reply to another comment, I am terrible with Facebook. But I’ve only had a FB page for about three weeks. It isn’t getting alot of attention, so I can’t wait to hear more about how to work on this.

    I’ve been an Instagram girl for longer than I’ve been a blogger. I would have to say IG is definitely my strength, but I could also use tips on how to strengthen this social media platform to my blog’s advantage!

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