Creating a Social Media Plan {day twenty}

Welcome to Day Twenty of the Write 31 challenge!  If this is your first time stopping by, head over to Day One to get started from the beginning, and now on to Day Twenty…

Yesterday we covered StumbleUpon and Tumblr and now we’re moving on to the next social media platforms! Just a reminder that you don’t need to feel pressure to be on all of these different social media platforms but definitely take time to explore these and see if they might be a good fit for you, your blog, your brand, your product or your business. Today we’re going to cover video platforms and if you’re not using any of these I would strongly encourage you to at least explore them over the next few days.

YouTube

The current season of Dancing with the Stars features a type of celebrity the show has never had before…a YouTube star. This tells me one thing…YouTube is the place to be right now! My focus this month has been on this series but my focus in November will be on launching a YouTube channel…so definitely come back to check it out! In preparation for launching I have done lots of research and can’t wait to share it with you…

-You’ll want to make sure you use keywords in all of your descriptions because YouTube is a part of Google and so if you want your videos to show up when people search, you’ll need lots of good keywords!

-Don’t make a video just to make a video! Be helpful to your viewers by answering a question, solving a problem, or meeting a need. People are extremely busy

-Practice, practice, practice! Video blogging can seem really scary and awkward at first but the more you practice the more comfortable you’ll become with filming videos.

-Be confident! Have you ever heard the expression, “Fake it until you make it!”…that applies to vlogging! Even if you don’t feel confident at first, act confident because your viewers will be able to tell if you’re really nervous and might not want to come back for more of those videos!

-Be creative. Don’t make your videos exactly like your favorite vloggers videos…add your own unique and creative twist. Let your personality shine in the videos and let people see the person behind the words on your blog.

Vimeo

Much like the YouTube intro I’ll say something similar here…videos are on the rise in popularity and if you want to continue growing and reaching a new audience I would highly recommend jumping on board with at least one video-based social media platform. My content will do better on YouTube so that’s the route I’ll be going but now that others have content much more suited to Vimeo so wanted to pass along what I learned from other bloggers/vloggers…

-Just like LinkedIn is more of a professional social media network, so is Vimeo. It’s not really the place to put any and all of your videos, but rather a place for creative artists.

-The earlier in the week you share the better…at least according to the research I did!

-Just like any other social media network, Vimeo is about being social! Comment, like and engage with other content to help increase engagement with your content.

-With an upgraded Vimeo account you can make money using a Tip Jar so this is a great added feature especially considering that as a whole Vimeo is largely ad-free.

I highly recommend exploring these video-based social media platforms and consider adding them to your network in addition to the “Big Four”…Facebook, Twitter, Pinterest and Instagram.

If you have any questions about this, please feel free to leave them in the comments below or email me at girlonthemoveblog01 {at} gmail {dot} com

Are you using any of these video-based social media platforms? If you are, how do you like them? If you’re not, what is holding you back?

And the million dollar question…if you could see me make a video of anything, what would you want to see?!?